Home Services Marketing
Are you struggling to get consistent leads or stand out from local competitors? NOVA Advertising specializes in digital marketing for home service businesses—helping companies like yours attract high-intent customers and turn online searches into real bookings.
Whether you’re a solo contractor, family-owned business, or multi-location provider, our custom strategies are designed to deliver scalable, measurable growth.
Services
Varied Solutions for
Home Service Growth
Why Choose Us
Why Home Service Businesses
Need Specialized Marketing
Digital marketing for contractors and service-based businesses isn’t one-size-fits-all. Plumbers, roofers, HVAC pros, and other trades face unique challenges that require a tailored approach to generate consistent leads and jobs.
High Competition in Local Markets
Limited Visibility Without SEO & Ads
Trust & Reputation Make or Break Deals
Missed Calls = Missed Revenue
Inconsistent Lead Flow Hurts Growth
Case Study: Premium Lawn & Landscape
See how NOVA Advertising helped Premium Lawn & Landscape boost mobile conversions, increase service requests, and bring their craftsmanship to life through a bold visual redesign. By implementing a multi-step quote form, project galleries, and a mobile-first layout, we turned their website into a lead-generating powerhouse.
Industries
Custom Digital Marketing Solutions for Every Type of Home Service Business
From independent contractors to multi-crew operations, NOVA Advertising designs marketing systems that match your trade, service area, and growth goals. Whether you’re focused on emergency repairs, seasonal maintenance, or ongoing installations, we build your online presence to convert local traffic into booked jobs.
We had an excellent experience with the Nova Advertising team! They re-designed our Chiropractic clinic website from the ground up and had patience throughout the process. We had them change the homepage design several times and they completed revisions until we were fully satisfied. They are skilled, accurate, fast communicative and very professional. We highly recommend them.
Why Home Services Marketing Matters
Homeowners are Searching. We Help Them Find You.
In home services, visibility and timing are everything. People search for urgent needs like HVAC repair, emergency plumbing, or landscaping quotes—and choose the business they find first and trust most.
We help you become that business.
Immediate Online Visibility
Attract High-Intent Local Leads
Convert Clicks into Booked Jobs
Build Long-Term Trust & Reviews
Track Performance & ROI
Built to Grow With You
Whether you’re an independent contractor or a growing service company with multiple crews, our marketing solutions scale with your business every step of the way.
What’s Included in Our Home Services Marketing Packages
At NOVA Advertising, we help contractors and home service pros grow their businesses with performance-driven marketing strategies. From capturing local leads to streamlining booking requests and maximizing ROI, our solutions are built to deliver real results—without the guesswork.
Lead Generation Strategy & Setup
- Initial business audit & growth goal setting
- Local keyword + competitor analysis
- Service-based targeting (e.g., HVAC repair, lawn care, roof replacement)
- Copywriting and ad creative tailored for home services
- Website and landing page optimization for conversion
- Phone and form tracking setup for lead attribution
Ongoing Campaign Optimization
- Bid and budget adjustments based on job types and ROI
- A/B testing headlines, CTAs, and visuals for better conversions
- Keyword and negative match refinements to avoid waste
- Booking flow and mobile experience audits
- Seasonal promotions, retargeting, and ad refreshes
Transparent Reporting & Support
- Monthly reporting tied to job bookings and lead volume
- Live dashboards with form data and call recordings
- One-on-one strategy sessions with your account manager
- Google Ads, Facebook Ads, and LSA tracking
- ROI insights by service, ad type, and location
Our Recent Website Design Projects
Real Clients. Real Results. Custom Designs That Convert.
No matter your industry—dental, legal, home services, or healthcare—we build high-performing websites that are fast, beautiful, and built to drive leads. See how we’ve helped businesses like yours stand out online with fully custom website solutions.
We had an excellent experience with the Nova Advertising team! They re-designed our Chiropractic clinic website from the ground up and had patience throughout the process. We had them change the homepage design several times and they completed revisions until we were fully satisfied. They are skilled, accurate, fast communicative and very professional. We highly recommend them.
Dr. Ali Ostovar
Industries
What Customers
are Saying!
Discover why businesses across industries trust NOVA Advertising. Our clients consistently see improved lead generation, better engagement, and measurable growth through our digital marketing services. With real testimonials from satisfied clients—ranging from corporate brands to local entrepreneurs—you can see firsthand how our expert team delivers outstanding results and long-term partnerships.
I recently worked with NOVA Advertising, and I highly recommend them. I am a solo entrepreneur and needed help consistently posting blogs to LinkedIn. They made the process very easy and helped bring attention to my company. Thank you, Fred!!
NOVA Advertising developed my business website over 6 years ago, and with their guidance and education regarding SEO my business was on top of search pages within a few short months. I have recently relocated my business to a different state, and am already climbing the ranks! Not being the most tech-savvy person, it has been a joy to work with the team at NOVA Advertising who are always patient with my multitude of questions.
Very Professional and responsive. Certainly, recommend their services to others.
