Dominate your local market

Search Engine Optimization (SEO)

Search Engine Optimization (SEO)

We have a hyper-local approach to SEO. Our team will create a custom strategy, utilizing state-of-the-art technology and an elite SEO team. Our clients have the ability to track their online success, rankings, web traffic and other data via our industry-leading SEO dashboard.

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All in one SEO dashboard

SEO, PPC, Social, Email, Review, and Call Tracking Portal. Integrates with more than 40 platforms to build & track a complete integrated marketing plan.

Local team of SEO experts

We are a U.S. based company that provides in-house custom solutions to each client with the knowledge and expertise of the local markets.

Successful track record

We have a track record of successful campaigns and happy to provide references and case studies from past projects to back up our promise.

SEO For Dental Practice

What is SEO

What is SEO?

Search Engine Optimization (SEO) is the umbrella term for all the methods you can use to ensure the visibility of your website and its content on search engine results pages (SERPs). The more visibility your pages have in search results, the more likely you are to garner attention and attract prospective and existing customers to your business. SEO is a fundamental part of online marketing because users conduct trillions of searches every year, often with commercial intent to find information about products & services. Organic searches are often the primary source of digital traffic for businesses and the foundation of a successful holistic marketing ecosystem.

Load Speed

How quickly your site pages load and populate data is increasingly becoming more important for search engines. Sites with slow load speed get penalized and de-ranked.

UX design

There are many SEO benefits for providing the best possible user experience. You need an easily navigable, easy to read site with relevant internal linking and related content. All the factors that keep visitors on your site & wanting to explore more.

Content Quality

Stop worrying about keywords & focus on the user experience. Latest research indicates that Google is moving further towards longer-form content that understands a visitor’s intention as a whole, instead of using keywords based on popular search queries to create content.


Search engines try to provide the most relevant results to a searcher’s query. How search engines provide these results are part of their internal algorithms which are constantly changing, but there are factors that you can be certain will influence these results and they’re all based around relevancy. For instance: a searcher’s location, their search history, time of day/year.

Meta Data

Meta tags are invisible tags that provide data about your web page to search engines and website visitors. In short, they make it easier for search engines to determine what your content is about, and thus are vital for a successful SEO strategy.

Social Signals

Presence and activity on relevant social channels such as Facebook, and not just broadcasting your content in a faceless manner, rather having a solid client engagement strategy to generate interest and engage your clients.

Local SEO

Local SEO

Organic search engine results drive more than 50% of site traffic, which is why more local businesses are taking another look at search engine optimization (SEO) and SEO management for growing their revenue and company. Any business with a physical location that serves a specific geographic area can benefit from local SEO. This means if you are a local business & don’t have your local SEO in order, you are missing out on opportunities every time local prospects search for your products or services online.


SEO IN Rockville, MD

SEO IN Rockville, MD

At NOVA Advertising, we provide SEO services to local businesses in Rockville, MD who wish to take the discovery of their website to a new and higher level. We focus on improving your search rankings for the highest searched terms in your local area. You will notice that when you hire us for SEO services in Rockville, MD, your rankings for related search phrases will gradually improve, website traffic from search engines will increase, and of course this should all lead to more phone calls and online forms being filled by potential clients.
NOVA Advertising will work with your team to ensure your organization’s goals are met through effective search strategies and ongoing planning.

From the SEO Audit insights, we perform competitor & keyword research to make you aware of current and future threats, and identify ways we can help you take advantage of immediate and long-term opportunities.

Based on the initial audit, outcome of this further research, and your identified goals, we will create an SEO Action Plan to prioritize and plan SEO efforts based on value, complexity, resources, budget, and competition.

SEO For Dental Practice