(703) 855-9641



We have a hyper-local approach to Search Engine Optimization for local businesses in Arlington VA.
Our clients have the ability to track their online success and all details of their campaigns via our industry leading dashboard.
All In One SEO Dashboard
SEO, PPC, Social, Email, Review, and Call Tracking Portal. Integrates with more than 30 platforms to build & track a complete integrated marketing plan.
Local Team of SEO Experts
We are a local company that provides in-house custom solutions to each client with the knowledge and expertise of the local market.
Successful Track Record
We have a track record of successful campaigns and happy to provide references and case studies from past projects to backup our promise.
What is SEO
Quite simply, Search Engine Optimization is the umbrella term for all the methods you can use to ensure the visibility of your website and its content on search engine results pages (SERPs). Building a strong site architecture and providing clear navigation will help search engines index your website. This will also provide website visitors with a good user experience of navigating your site and encourage repeat visits or actions. It’s worth considering that Google is increasingly paying attention to user experience. How are you going to achieve this? Below is a shortlist of some aspects of a successful SEO strategy.
Load Speed
How quickly your site pages load is increasingly becoming more important for search engines. Sites with slow load speed get penalized and de-ranked.
User experience
There are many SEO benefits for providing the best possible user experience. You need an easily navigable, easy to read site with relevant internal linking and related content. All the stuff that keeps visitors on your webpage and wanting to explore more.
Content Quality
Stop worrying about keywords & focus on the user experience. Latest research indicates that Google is moving further towards longer-form content that understands a visitor’s intention as a whole, instead of using keywords based on popular search queries to create content.
Search engines try to provide the most relevant results to a searcher’s query. How search engines provide these results is down to their own internal algorithms which are constantly changing, but there are factors that you can be certain will influence these results and they’re all based around relevancy. For instance: a searcher’s location, their search history, time of day/year.
Meta Data
Having a meta description won’t necessarily improve your ranking on the SERP, but it is something you should definitely use on all your site pages & before publishing an article as it can help increase your chances of a searcher clicking on your result.
Social Signals
Presence and activity on relevant social channels such as Facebook, and not just broadcasting your content in a faceless manner, rather having a solid client engagement strategy to generate interest and engage your clients.
Local Focus
Increasingly Google is serving results to users based on their geo location. This is particularly important to small local businesses that serve their surrounding local market. Claiming and unifying all major directories is critical in these efforts.
Headlines & permalinks
The headlines for your page & article should be under 55 characters to ensure their complete visibility in SERPs. Make sure they’re snappy, attractive and as descriptive as possible. Stay away from clickbait headlines, do not promise something that the content doesn’t deliver.
Our SEO process
01. keyword research
The process of identifying the most important keywords for your website. Keyword research requires keyword research tools which can help us find most relevant keywords in specific geographic target markets.
02. seo audit
Analyze the website and ranking of current keywords in local areas; this will give you a basic idea about what needs to be improved on your website. SEO Audit is a very important part of the SEO Process.
03. on-page & off-page optimization
Identifying on-page optimization requirements, site structure, content creation, meta tagging & more. Off-page optimization includes link building, directory submissions, social media signals, blog writing, & more.
04. Measure Results & Conversions
SEO is not a one-time activity. We are constantly making updates and tweaks in order to improve & maintain rankings. We track all the data & conversions, and report it to our clients through our industry leading dashboard.
SEO in Arlington VA

At NOVA Advertising, we provide SEO services to local businesses in Arlington VA who wish to take the discovery of their website to a new and higher level. We focus on improving your search rankings for the highest searched terms in your local area. You will notice that when you hire us for SEO services in Arlington VA, your rankings for related search phrases will gradually improve, website traffic from search engines will increase, and of course this should all lead to more phone calls and online forms being filled by potential clients.

NOVA Advertising will work with your team to ensure your organization’s goals are met through effective search strategies and ongoing planning.

From the SEO Audit insights, we perform competitor & keyword research to make you aware of current and future threats, and identify ways we can help you take advantage of immediate and long-term opportunities.

Based on the initial audit, outcome of this further research, and your identified goals, we will create an SEO Action Plan to prioritize and plan SEO efforts based on value, complexity, resources, budget, and competition.

The most important part of the process is ongoing measurement and fine tuning of the campaign to ensure not only we are continuously improving keyword rankings and website traffic, but also those clicks are turning into phone calls and conversions.

We provide ongoing reporting and live data tracking through our industry leading dashboard where our clients can see progress of rankings, website traffic, social media signals, and conversions by logging into our client portal at anytime.

Barry Parker

NOVA Advertising has a group of innovative, creative and skilled individuals who are committed to providing excellent website design and search optimization. They know how to design websites that are functional, clean and optimize for your customers to find you online. NOVA Advertising have a simple process to take your vision and transfer it to your website. Even if you have a website you are happy with, they can help you drive more traffic to increase your visitors. Over the past two years the company’s growth is a clear sign they are providing quality service to their customers. P.S. It might sound like I work for them, I don’t, I just know their value.

Mona Harb
Lofty Salon

NOVA Advertising helped us to design our company logo as well as our website, and we couldn’t be happier with the results! They were able to capture the essence of our business and translate it in a simple, elegant and beautiful concept. They are a team of capable, talented people, that truly cares about delivering a good job. Would definitely recommend!

Diane Latvala

I have known Sean for about 5 years now and I find him to be very helpful, knowledgeable and professional. He is very willing to sit down and educate current and potential clients about the best way to acquire business thru social media. I know multiple clients that are using the services of NOVA Advertising and they have provided positive feedback on their increase in business due to his work. I know that he continues to work with his current clients to tweak methods in order to obtain the best response for them. I highly recommend Sean and NOVA Advertising.

stive ruano

We been using Nova Adverting for three years and they have helped our business grow allowing us to use them more. We have added Blogging and new tabs to our website meaning more we can do for our clients. Thank you so much for all the hard work you do!

Salena Keene

We work with Sean in regards to our company website. He and his staff are wonderful! They are always so quick to respond and adjust to our needs. He wants what is best for our company and it shows. Why go anywhere!!

Lisa McFarren-Polgar

Great to have NOVA Advertising working with me to support my website. They did a wonderful job in designing it and are always available if I need any changes made to it. Thanks Sean Geramian and your entire crew for your help.

alireza ashrafzadeh

Good and supportive company nobody can beat their price

Bill Radford

It was very informative and will lead to greater patient counts

Brian A

I’ve been using Nova Advertising for 2 1/2 years and they have done an outstanding job for me. From web design, to email hosting and management, to SEO, these guys know their stuff. On top of that, they are very reasonably priced and are easily reached by phone or email. Customer service is outstanding and I am glad to have them in my corner.

Kiarash kh

NOVA Advertising to help increase my website and advertising for few years now. I had no time to improve my website or even attempt to help my business in search results. After a short time with them they had my website on the first page of Google, Bing and Yahoo. Close to 90% of all my new customers found me on the web now. Highly Recommend their service!

Mike Martin

I just started my own small consulting business and was having a hard time finding someone to help me with my webpage. I finally saw an internet listing for Nova Advertising and contacted them for help. Two weeks later I had a website that I am extremely pleased with.
I can’t say enough good things about working with Fred and Nova Advertising. Not only did they design my website for me, but they patiently explained how they were going to do after I told them what I thought I needed. In addition, Fred was also able to provide me with additional information that I needed to get my company going on the web.
I would recommend this company for anyone looking for web design and related help like I was.

David Garrin

NOVA Advertising has been providing online marketing services for our practice for over 2 years now. We can’t say enough about the level of professionalism they possess and more importantly the results. We have seen a big increase in our online patient inquiries since the start of our work with them.

Sheryl Shane

I used a large company for my internet advertisement services in the past. I was extremely unhappy with their services. Essentially I spent a fortune for no return. Subsequently, I turned to Nova Advertising. Now, I receive quite a few calls in addition to my referrals from prior cases. I also receive fantastic customer services.
Ie. When I decide to change my focus with advertisement, the company always does so quickly with a smile on their face. They are always busy, but seem to make the time to accomplish my goals. I can trust them. And that is something. Thank you Fred and the rest of the group.

Abbey Davidson

Super talented group of professionals, they’ve helped my business grow drastically since starting to work with them, highly recommend their marketing and advertising services!

working hours

Mon–Fri: 8:00 – 5:00
Sat & Sun: Closed

we are here

4075 Wilson Blvd. 8th Floor Arlington, VA 22203

Phone: (703) 855-9641
Email: info@novaadvertising.com