
"Can I look up your website to learn more about your company?"
Answer with confidence once we develop your professional online presence.
We don't stop at simply creating a website for your company
we think in the long term and find out how potential clients look for the services your business offers. We do this by analyzing search engine traffic, optimizing your website's content for increased search engine presence, connect your website with social networking websites, and manage online advertising campaigns to boost visits to your website.
Website Design that converts business.
A professionally designed website that is visible on local and national search engines is essential to your online marketing success. At NOVA Advertising we work closely with you to create a custom-tailored website that is attractive and easy to navigate. Our website designs have been successful in the past and will continue to impress because of the time and effort we dedicate. We start by meeting with you to learn about various relevant aspects of your business missions, operations and concepts. Next, we analyze your target markets to determine the most effective mix of design and programming elements to build your website with. Whether you need a brand new website or seek to improve an existing website, the talent and customer service at NOVA Advertising will make your dream website a reality.
Online Advertising with proven results.
We can advertise your website on the top search engine-based networks like Google, Yahoo, Bing, and Ask.com. When relevant, we also rely on well-performing niche ad networks that include affiliate programs and industry-specific networks websites (i.e. kayak.com for the travel industry).
We are quite comfortable with all online advertising models and have specific experience working with Pay-Per-Click (PPC), Pay-Per-Action (PPA), Pay-Per-Impression (PPM). Our campaign performance reporting sets us apart - we want you to be aware of the key metrics behind your ad campaigns - as a result, our monthly reports are full of relevant statistics and can be customized for any corporate audience (i.e. concise reports for C-Levels).
Social Media that grows business
Facebook, Twitter, LinkedIn, MySpace, Bebo, Ning, etc. These are a sample of the important online social networks that the world increasingly relies on for interactions with friends, family, causes, and of course...businesses.
It's great to have a a page for your organization on Facebook - but the community interaction is what really counts. We highlight key differentiating aspects of your organization and entice social media users to learn more about what you stand for.
With swarms of online followers you gain a grassroots group of admirers that are loyal advocates of your business and the principals represented by it. Furthermore, well-established online communities provide us a database of reliable, high-value prospoects and clients.
We start by creating a unique and interesting online community that leverages a wide-variety of social media outlets (not just the 'main' ones). More importantly, we establish a long-term plan that outlines expected results - relating objectives with desired metrics (i.e. revenue for a specific product).
Blog Management that reaches out.
A blog is a lot more detailed than social media status updates and contains short articles that are relevant to your particular industry. For example, if you own a construction company your blog might include weekly articles on topics such as going green by using new construction materials, or the latest and greatest new tools used at construction sites. A well written blog will be read every day by numerous people interested in your company or the industry you are in.
Not only will an updated blog bring more traffic to your website and build your online community, it will also substantially increase the number of indexed pages, which boosts your website’s relevance and as a result moves you up higher in search engine results. NOVA Advertising’s blog management staff consists of experienced writers that have written hundreds of blog posts for our clients. Our writers work around the clock to write interesting articles that attract the maximum number of readers possible. We use keywords and phrases that optimize your search engine results and report back to you with detailed analytic reports that display the performance of each blog post.
Let NOVA Advertising handle your Social Media Networks and Blog Management activities – and watch interest in your business, along with revenues, increase in new and sustainable ways.
