We believe in social responsibility
and when appropriate we advise our clients to give back to their communities. Strategic Philanthropy played a big role in the development of Green Cabinets & Beyond. The owners of this new local business have come up with a unique team of highly-skilled interior designers and carpenters - but this strength just isn't enough to differentiate GC&B in their saturated market.Realizing the world's current interst for environmental awareness, we suggested a simple, yet very effective idea: Plant a tree for every set of cabinets you sell!
It turns out that it's extremely cheap to plant trees. That idea became a reality and to this day the promise to plant trees for cabinet purchases is still being held. Instantly, GC&B became a sustainable, eco-friendly community leader, gaining new admireres with every flash of their slogan.
We created a logo that brings together the art of fine cabinetry and the sustainable nature of Green Cabinets & Beyond's products and promise. Their business cards were printed with bright green text and a tree-trunk brown background on white linen cardstock. The result is an earthy, yet classy appearance.
Green Cabinets & Beyond's website was developed using the WordPress Content Management System (CMS) - the idea was to present GC&B's core offerings in an easy-to-use manner. Check out the website here http://www.greencabinetsandbeyond.com
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